MindforYou

Withdrawable Shares

94% raised
3%

Forecast
return

Investors
103
Hours left
41
Raised so far
£421,600

MindforYou opens the world of holidays and leisure, providing wellbeing, joy and relaxation for people living with dementia, their informal carers, family and friends.

EIS
Match funded
Improving lives

Target
£450,000
Min raise
£275,000
Offer opened
31/03/2021
Closing date
31/07/2021

Match Funded

Win Win

This investment is match funded with an investment of £50,000 from the Peoples’ Postcode Lottery.

MindforYou
Society no. 8561
Leicestershire, UK
Incorporation date: 05/03/2021

Your money will…

  • Create more special connections for people living with dementia and their families to rediscover a life not defined by their disease.

  • Combat dementia isolation, by bringing unpaid carers and their loved ones together for mutual support and improved wellbeing.

  • Highlight alternative ways society can respond to the growing challenges of dementia by giving personal choices.

  • Get 30% EIS tax relief on your investment. 4% per annum interest is offered on the first £275k (3% thereafter).

The bigger picture

Every 3 minutes someone in the UK develops dementia. Providing social contact is very important for people with dementia, particularly, in our new world of social distancing and COVID-19 lockdowns. MindforYou recognise the:

  • Needs of those unpaid carers and families, 40% of whom provide care for more than 100 hours a week for their loved one with dementia. 
  • Importance of quality and since 2015 have refined their tailored holidays in high-quality dementia-friendly accommodation for people living with dementia and their families.
  • Value of wellbeing and have evidenced benefits of their holidays on both unpaid carers and their loved ones with dementia 
  • Need for dignified support and choice - not care - giving independent, personalised breaks for everyone - right down to the choice of biscuits available!

Where your money goes

When you invest in MindforYou, you are helping make a positive impact on lives. Your investment will:

  • Buy community shares in MindforYou to support their growth. Learn more about community shares at https://www.ethex.org.uk/what-are-community-shares
  • Support marketing to reach even more families who desperately need to rediscover leisure and holiday activities.
  • Enable the team to offer enhanced activities and outings so families living with dementia can create treasured memories.
  • Enhance their knowledge sharing, educating more holiday and leisure services to become more dementia-friendly, allowing the dementia community more independence to enjoy them.

Team

MindforYou is a Charitable Community Benefit Society that offers holiday and leisure activities for the dementia community
https://mindforyou.co.uk/

Victor Todorov

Director

Viktor’s personal insight into MindforYou and broad business experience brings a unique position to the MindforYou board guiding it to confidently scale its business and enter this next phase of accelerated growth.

Barbara Stephens

Director

Barbara believes that ‘lived experience’ contributions from people with dementia, family carers, and others with stories to tell, are key to the development of responsive and effective services.

Robin Parry

Director

Robin has had an interest in MindforYou since the summer of 2020, acting as a business sector mentor to the founder, Carol Sargent.

Gabrielle Dawes

Director

Gabrielle brings to the board her passion for both MindforYou holidays and the newly developed MindforYou digital services, and a determination to be an advocate for them.

Roger Moors

Director

Roger has followed and supported MindforYou for many years and is enthusiastic to be in a position to now bring his comprehensive Non Executive, management and community development skills to guide MindforYou’s future as a Charitable Community Benefit Society.

Kirstie Maclean Kalonji

Director

Kirstie is keen to support the board in ensuring that MindforYou continues to be a leader in measuring and championing insight into the individual and societal benefits of holidays for people with dementia and their family carers.

Mandy Coombs

Director

Having recently retired, Mandy now wishes to bring her educational, experience a considerable personal insight, planning and scientific skills, to guiding MindforYou holidays on the next stage of its development.

Carol Sargent

CEO

As founder of MindforYou Carol has driven the day to day operations of MindforYou for 6 years developing and refining the holiday product and delivering a year on year increase in holidays.

Mary Butler

CFO

Mary has 25 years financial experience as a senior manager with Lloyds TSB retail Bank. She has acted as board member / trustee for several major disability sports organisations.

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Interest accrual and payment

MindforYou will aim to pay 3% interest each year on the investment (4% on the first £275k invested). Interest will be accrued from share allocation date with the first payment being made at a time agreed by the board, but no earlier than a year from the date of share allocation. The first year’s interest will be pro rata.

Getting your money out

MindforYou is offering community shares which are "withdrawable" shares. These cannot be bought or sold on any market place and are not transferable. Although shares in MindforYou are withdrawable from Year 3 onwards, this is at the discretion of the directors, and you may not be able to withdraw the full amount you purchased if MindforYou does not have sufficient funds available at the time you want to withdraw.

Investing on behalf of children

MindforYou do not currently accept investments on behalf of children.

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Investments offered on the Ethex platform are not readily realisable, which means that they may be difficult to sell and you may get back less than you originally invested. Investments are not covered by the Financial Services Compensation Scheme (FSCS) and returns are not guaranteed. If you are in any doubt, you should contact an Independent Financial Adviser.

Investments offered on the Ethex platform are not readily realisable, which means that they may be difficult to sell and you may get back less than you originally invested. Investments are not covered by the Financial Services Compensation Scheme (FSCS) and returns are not guaranteed. If you are in any doubt, you should contact an Independent Financial Adviser.